About

What is Goodfit?

Goodfit helps organizations discover and compare service providers suited to their projects. Today, Goodfit is a research-stage directory; project intake and automated matching are still being developed.

What this directory covers

The Goodfit.design directory focuses on design and branding providers. Goodfit.design is part of the wider Goodfit Europe project (Goodfit.eu).

Design portfolios are the most flattering artifact in this industry: beautifully shot, lightly credited, and rarely showing what survived the build. A brand studio and a product UI team can look identical on a case-study page and still be wrong for each other’s briefs. Worth asking who did the work, and what it looked like six months after launch.

How these listings are built

An organization can submit its own company, or claim a profile that already exists. Where neither has happened, we compile a starting profile from what is currently shown on the company’s website.

This is early work, so a profile can be incomplete or out of date; support explains how to get one corrected or removed.

Where questions go

Questions about this launch or a specific Goodfit domain go through [email protected]. For technical feedback: lead developer Flo is active on Flo on X for Goodfit technical feedback.